EU REGULATION. The Packaging and Packaging Waste Regulation (PPWR) is set to replace the existing Packaging and Packaging Waste Directive (PPWD). This new regulation will introduce more stringent requirements and aims to streamline the regulatory framework for packaging and packaging waste across the EU. For plastic products and packaging, the Single-Use Plastics (SUP) Directive remains relevant. It targets the reduction of the environmental impact of certain single-use plastic products by imposing restrictions and requirements. The Green Transformation Directive, expected to be transposed into national law within the next two years, will impose stricter controls on packaging labeling, mandating that claims be based on audits and certifications to ensure transparency and accuracy. The Green Claims Directive, currently in draft stages, is designed to prevent companies from making vague or unsubstantiated claims about their environmental impact, often referred to as “greenwashing.” The Corporate Sustainability Reporting Directive (CSRD) mandates that companies disclose extensive data, including information on production, packaging, and recycling practices, in accordance with European Sustainability Reporting Standards (ESRS). In terms of standards, EN 15343:2007 and ISO 22095:2020 are relevant to recycled plastic. EN 15343:2007 focuses on the traceability of recycled plastic materials, while ISO 22095:2020 outlines principles and requirements for assessing the circularity of products. The Recyclass certification system aligns with all European legislation related to packaging, plastic recycling, and waste management, ensuring compliance and supporting the implementation of the EU’s recycling and waste management policies.
Green claims without reference to an independent monitoring system will be considered false.
From EC proposal to amend the Consumer Rights Directive